EMERGE OFFICIALLY PREMIERED BETA LAUNCH AT ESNS25
photo by Emma Pot
Groningen, 22nd January 2025,
The highly anticipated beta launch of EMERGE, a new sync music and discovery tool powered by an innovative AI-powered chat interface, has officially premiered at ESNS25. This groundbreaking tool is designed to help professionals find the music they need while promoting European music in a market dominated by Anglo-American influences.
Developed by Soundcharts in collaboration with ESNS, and supported by the Creative Innovation Lab – funded by the European Commission, EMERGE bridges the gap between the audio-visual and music sectors in Europe. It addresses the inequalities in the synchronisation market, where some European countries thrive while others struggle to gain visibility. Leveraging Soundcharts’ data and AI, EMERGE fosters collaboration and sustainability within the European music ecosystem. By connecting European music with sync professionals – including TV and film producers, marketing agencies, and the gaming industry – it showcases the diverse creativity of European artists on a global stage.
Access to EMERGE
During ESNS25, delegates received exclusive early access to the EMERGE beta version. Now, the platform is available for a broader audience. Users can create a Soundcharts Free account, unlocking up to 10 daily queries on EMERGE and exploring Soundchart’s dashboard and data.
Looking Ahead
The beta launch marks the first step towards EMERGE’s full-scale release, scheduled for January 2026 to coincide with ESNS 2026.
To try out EMERGE, go to: www.emergemusic.eu
About Soundcharts
Soundcharts is the ultimate all-in-one music analytics platform, delivering real-time data on every aspect of an artist’s career. From social media and streaming to radio airplay, Soundcharts unifies data from all sources into a sleek, intuitive dashboard and robust API—empowering music professionals with actionable insights to drive success.
About ESNS
ESNS (Eurosonic Noorderslag) is an independent platform that puts European music talent in the global spotlight. ESNS offers European artists career-defining opportunities to break through and become tomorrow’s headliners. Every January, Groningen (NL) transforms into the beating heart of the European music industry when ESNS hosts its showcase festival and music conference. Only the freshest European acts are invited to perform for passionate new fans and industry pros, helping them pave the way to the stages of major European music festivals.
Advisory Board
The EMERGE Advisory Board, consisting of Associated Partners EBU, Europe In Synch, ICMP, IMPALA, and IMPF, brings together key players from music, publishing, broadcasting, and sync industries, reinforcing the project’s foundation through cross-sector collaboration and innovation.
About IMPALA
IMPALA was established in 2000 and now represents over 6000 independent music companies in Europe. 99% of Europe’s music companies are small, micro and medium businesses and self-releasing artists. Known as the independents, they are world leaders in terms of innovation and discovering new music and artists – they produce more than 80% of all new releases and account for 80% of the sector’s jobs. IMPALA’s mission is to grow the independent music sector sustainably, return more value to artists, promote diversity and entrepreneurship, improve political access, inspire change, and increase access to finance. IMPALA works on a range of key issues for its members and started a new co-funded work programme as an EU cultural network in 2025. IMPALA runs various award schemes and has a programme aimed at businesses who want to develop a strategic relationship with the European independent sector – Friends of IMPALA