Jonas Sjöström is the Swedish owner and CEO of Playground Music Scandinavia AB, the largest independent music group in Scandinavia and Finland. Previously he was Managing Director of MNW Records Group 1978-1999, CEO HNH (Naxos International) Hong Kong and external consultant for Edel (Germany). Jonas was one of the founders of the European independents association IMPALA. He has served on the board since 2000 and was IMPALA's President from 2014 to 2017. He has been Chairman of SOM (Swedish Independent Record Producers Association) for 25 years and resigned in 2011. Presently also Chairman of SLR (Swedish Label Rights Association) and a Board Member of IFPI Sweden.