20th March 2023,

IMPALA’s One Step Ahead Data Playbook, the latest report as part of our One Step Ahead project is now out, with a webinar for members taking place on 23 March at 3pm CET.

The One Step Ahead Data Playbook will provide a step-by-step guide for record labels looking to implement better data practices and data analytics strategies in their businesses. Following this guide will help record labels unlock the full potential of their data, make data-driven decisions, and optimize marketing efforts.

IMPALA members can contact their national association to register to the webinar, and access the report here.

One Step Ahead is an IMPALA-led project, in partnership with CMU Insights and with the support of Merlin.